How to identify startups that will scale?



Organisations around the world are grappling with the choice between, expensive, inflexible and seemingly stable products from large vendors versus identifying a startup product that is producing an outcome their users love.

Startups are often short of funds and CXOs are rightly worried whether they would be able to scale up to handle the volumes expected for their businesses. If they take the right approach, they can take the decision that is best for their organisation.
  • Profitability:
    • While funded startups are likely in mood to spend money to validate the market, unfunded ones with long term history are likely profitable. A profitable organisation is always going to grow and become more profitable irrespective of the situation. When you signup with them, it is unlikely that they will not be able to scale up. Instead you are likely going to get a better service.
  •  Scalability
    • A SaaS based organisation typically need not do much to scale up. SaaS scales up every single day in terms of technical stack. Most SaaS organisations with long term history are likely to cope up with tech scale-up more easily than others.
    • Self Service: If clients have to depend too much on the vendors for various operational tasks, scaling up processes and human workforce could be an issue. However, if product is designed in such a way, that all operations are directly performed by the end user, then there is no need to hire as many people or change your processes.
  • Evaluation at a limited scale 
    • Often products of so called large brands just don't work! Evaluate with POCs for sometime frame before signing up a vendor. If it does not work for 5 users, it wont work for 50000 either.
  • Industry Connect
    • If the people in one organisation have connections all over the industry, they are likely to be successful very soon. Do not miss the boat because they are not yet big!

Hobbiate Field Workflow Manager is profitable, SaaS based product with more than 10000 users leveraging this product. Adding 2000-3000 users is just like adding another fraction of users to it. Most companies choose it on day two of evaluation because this product works! Founder of Hobbiate is deeply connected within Financial Services industry. It is just a matter of time before it becomes a big company! 

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